Confirming its strategic support for the sports culture in Kuwait
Kuwait, 17 November 2021: Burgan Bank announced its Platinum sponsorship of the Kuwait Equestrian Federation’s (KEF) inaugural showjumping tour. The Bank’s support of KEF’s competition is a reflection of its ongoing strategic support to sports activities and initiatives that aim to enhance the progress of the sports culture in Kuwait; as part of the Bank’s expansive, community-focused social responsibility program.
The Tour extends across the entire equestrian season from November 2021 until April 2022. It features the participation of more than 300 showjumpers representing a large number of public and private equestrian clubs from across Kuwait. In total, eight competitions are set to be held in three clubs, namely the Hunting and Equestrian Club, Kuwait Riding Center and Messilah Equestrian Club.
Kholoud AlFeeli, Group Head of Corporate Communications at Burgan Bank, spoke about this sponsorship saying: “At Burgan Bank, we are proud to support the Kuwait Equestrian Federation and equestrian sports in general, given this sport’s strong cultural identity and its deeply-rooted heritage in Kuwait. This sponsorship also confirms the Bank's keen efforts to encourage all sports activities and promote a more vibrant sports culture in Kuwait, especially amongst young people as it is a lifestyle that promotes mental and physical health.”
“The Kuwait Equestrian Federation’s tour marks a major milestone in the return to normal life in Kuwait following the lifting of pandemic restrictions that had suspended and disrupted major sports events. Burgan Bank’s support for this tour reflects our commitment to being a real community partner, delivering beyond our banking services. We believe it is our role and social responsibility to actively encourage community development and push for progress and positive change in everything that we do to benefit Kuwait’s society today and more importantly, in the future,” added AlFeeli.
Burgan Bank continues to focus on collaborating with organizations and institutions working in key development and sustainability areas including environment, sports, education and health, to help drive national social development and achieve real change and positive impact within the community. The Bank has long been a firm believer in the important role the sports sector plays and has been a passionate supporter and champion of Kuwaiti athletes and teams across all fields.